Canon Digital Camera - From Humble Beginnings to World Class Company

!±8± Canon Digital Camera - From Humble Beginnings to World Class Company

Started in a single-room by three Japanese men in the year 1933 under the name of Precision Optical Instruments Laboratory, Canon has come a long way today. It all began with the phantom prototype camera called the 'Kwanon'. At that time, Germany was considered to be the leader in camera production. German cameras were extremely expensive. So, Goro Yoshida, along with two others tried to produce a 35mm rangefinder camera at a cheaper price and came up with "Kwanon'.

However, at that time, one of the problems faced by the company was that it did not have a lens of its own. So, it decided to tie up with Nippon Kogaku Kogyo (who was to become the founder of Nikon) and acquire lenses from them. With the use of these lenses, Canon came up with its first commercial camera called the "Hansa Canon" in 1936 which became a hit. However, the company still had to go through hardships due to the War.

After the war, the company officially adopted the name "Canon" as its name. Up till then, the lens was under a different name, the camera had a different name and the company had a different name. So, in order to unify all these three, Canon came into existence on September 15, 1947. Slowly the company started to expand, and many historical cameras were created such as the Serenar 50mm f/1.8 lens in 1951, Canonet in 1961, AF35M (Autoboy) in 1979 and the EOS 650 in 1987.

The first Canon digital camera was the PowerShot 600 in 1996. Then, after making several advances in digital technology, Canon launched the EOS D2000 digital SLR camera in 1998 for professionals. In addition, the XL1 digital video camera was introduced. Due to its superior functionality and reliability, the XL1 became the official digital video camcorder of the NASA.

In order to provide the market with a cost effective camera along with superior functionality and performance, Canon introduced the EOS D60 in 2002 and the EOS 10D in 2003. These two cameras made Canon the market leader in digital technology. Then, the EOS Kiss Digital was introduced in 2003, which became a big success.

Today, Canon has introduced several digital camcorders. Starting with the FV30 and the FV200KIT in 2002, Canon went onto launch the FV M1 and the IXY DV M2 in 2003 in the mid range segment. As the company progresses, Canon continue to strive to provide its consumers with better and better technology at the lowest price possible. They have been known as a choice of the pros for many years in the world of photography but now with a broad line of products Canon is firmly positioned in the consumer market as well.

Canon Digital Camera - From Humble Beginnings to World Class Company

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How to Get Into the Music Video Business

!±8± How to Get Into the Music Video Business

I started in music video production over 12 years ago first doing music videos for independent artists in the Hampton Roads area of Virginia, but after my 4th "indie" music video I had my first major music video for U-God of the Wu-Tang Clan which aired on B.E.T's Rap City.

I got into music video production because I would see music videos on TV made with high budgets that turned out crappy. I would always say "I could do way better with a lower budget". So I put my money where my mouth was, brought a camera and an editing computer and 17 music videos later the rest is history.

Getting into music video production is very easy. Think about it. No matter where you live, there are music artists looking to pay someone to shoot and edit their music video - so you already have a starving market. But when most directors get their first music video, whether it be indie or celeb, they get 2 important things wrong. Let me explain.

First, if you want to get into music video production there's one thing you need to know. Keep It Simple Stupid. Again, when I started I only had a camera (Canon XL1) and an editing computer. I didn't have all the bells and whistles that most people in my field had.

When I got my first music video I kept the concept simple.The song had 3 verses so I shot 3 different performance scenes (the scenes where the artists are seen performing the song) for each verse and we went to a lot of different locations and shot b-roll footage (scenes that you see in music videos where no one is performing ie: car driving in slow motion or sexy girl slow grinding on someone in the club). It only took 2 days. By the time it was all said and done, I submitted it to B.E.T and it aired on Uncut and Rap City. You understood me right. My first music video aired on national TV.

I am a firm believer in "making it work with what you got" and as a film maker, you should always keep that in mind. Bigger budget does not always mean better final product. When you don't have unlimited resources you're forced to think and make do with what you've got, and some of the hottest music videos are born from that seed.

Next, you must know that to make a good music video you need good locations, extras, and props. Most importantly you need to know that you don't have to pay for any of these; atleast I never have.

Lets talk about my first music video and one of it's major locations, crazy props, and extras. I needed a church scene where a funeral was taking place and the choir was singing in the background. That meant I needed floral arrangements, a casket, an extra to play the guy laying in the casket, a church, a Reverend, and about 20 people to fill in the pews. All I did to get these items was simply ask.

To get the casket I went to a funeral home and told them I need a casket for someone to lay in for a music video shoot. Keep in mind when setting up a scene you have to think in real world time. Make your scene look the way it would in real life. That's when it hit me that I needed flowers to go around the casket, so I asked the funeral home where could I get flowers to decorate the scene. They pointed me to a flower shop they worked with and they gave me a slew of floral arrangements made just for funerals.

My next feat was getting a church. This was a little more difficult being that it was a rap video and most churches don't agree with that type of music. After being turned down by 3 different churches, I found a church that said yes. I had access to the choir and their reverend.

I had everything I needed for my scene all without paying a cent out of my budget. To achieve this, simply say "I need to use (name of item) for a music video shoot but we have exhausted our budget. If it's OK we would like to use (name of item) for our shoot and we can give you credit at the end of the music video."

I have never been told no (except for the 3 churches). Using this statement, I have used stranger's vehicles, schools, resorts, hotels and many other props, locations and extras that most director's pay for when they don't have to. All it takes is just asking.

Just knowing these two things will make your entry into the music video production field as easy as mine was and if you are already in the music video industry, use this info to keep more of the budget in your pocket.

How to Get Into the Music Video Business

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Canon Digital Cameras - Overview

!±8± Canon Digital Cameras - Overview

In the year 1933, there are three businessmen who established the Precision Optical Instruments Laboratory in Japan, which is now known as canon. Around the world, canon is known as one of the biggest electronics companies and has a high quality product. One of the famous canon's products are canon digital cameras.

Therefore each person must want to have canon digital cameras, and even made professionals find it as their first choice. A prototype phantom that known as 'Kwanon' is the first camera was launched by canon in the market. This camera is good enough to compete with German camera. Meanwhile, to meet the needs of customers, canon launched a 35 mm Rangefinder camera.

Those 35 mm cameras became popular in the continents of America, Asia and Europe with prices less expensive than the "Kwanon" range. Although Canon Digital Cameras have good quality, but at the beginning, this camera also has some drawbacks. The drawback is does not manufacture the lenses for its cameras. The company has a tie up with Nippon Kogaku Kogyo, which served to be one of the leading camera manufacturer in Japan.

The first camera sold commercially by Canon was Hansa Canon. Hansa Canon sold in 1936 and became instantly popular in the market. canon started expanding there business after the Second World War. Then, the company became a leader in the camera roll by 60s. The company also includevarious changes in the features of their product, so that the Canon digital cameras become the first choice of professionals.

In 1998 the EOS D2000 digital SLR that known as XL1 is the next great Canon cameras that hit the market. The XL1 has a very good functionality and reliable. Therefore canon XL1 NASA choose as their official digital video camcorders. So no doubt, this event has added another diamond in the crown of Canon.

The company began to concentrate to the budget economy customers. after achieving great success in the prime market. canon now want the casual photographer to use their products, so they do the research and very much development in their products, so that a first time photographer can use the product. Then in 2002, canon released Canon EOS D60 and EOS 10D back to back.

With this camera, you do not need to adjust anything manually because the focus of the lens and the flash were fully automatic. canon digital cameras is the best camerathat has made almost everyone to pick this variety of cameras. With Canon digital cameras, they can enjoy the classic photography at affordable budget. The EOS Kiss Digital is the one of the promising varieties of canon digital cameras. This was a huge success for Canon in the world.

Canon Digital Cameras - Overview

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